Alex Claire’s Video For ‘Too Close’ – Yes It Is The Music From The Internet Explorer Commercial

The debut album by 26 year old Alex Claire, The Lateness of the Hour was released last July to critical acclaim.  That being said, it kinda stalled out a few months later, not selling very many copies.  In fact, Alex went back to a day job selling real estate, moved to Israel and his record label dropped him..

He had received several requests from Microsoft to use the song in an ad campaign but never pursued it.  Finally he gave in and well… the rest is history.  Microsoft dumped millions of dollars into the 60 second ad and in doing so, propelled Alex’s single and album back up the charts.  US and UK sales have skyrocketed and it’s topping the charts in Germany – with his full album recently peaking at #2 on the iTunes chart.  (I had to SHAZAM the song the first time I saw the commercial.  The music caught my attention and had me watching the entire ad.  Kuddos to whomever picked this song.  I usually fast forward through as many commercials as possible.)

Here is the official video for the Alex Claire, ‘Too Close’ single.  Now I have no idea what these ninjas in training have to do with the song but it is a pretty cool concept.  Sing along and let us know what you think.

Too Close Lyrics
You know I’m not one to break promises
I don’t wanna hurt you but I need to breathe
At the end of it all, you’re still my best friend
But there’s something inside that i need to release
Which way is right, which way is wrong,
How do i say that I need to move on
You know we’re heading separate ways

Chorus

Feels like I am just too close to love you
There’s nothing I can really say
I can’t lie no more, I can’t hide no more
Got to be true to myself
And it feels like I am just too close to love you
So I’ll be on my way

You’re giving me more than I can return
Yet there’s oh so much that you deserve
Nothing to say
Nothing to do
I’ve nothing to give, I must live without you
you know we’re heading separate ways

Chorus

Feels like I am just too close to love you
There’s nothing I can really say
I can’t lie no more, I can’t hide no more
Got to be true to myself
And it feels like I am just too close to love you
So I’ll be on my way

About blurppy

Blurppy is a constantly changing, always evolving web entity that features articles, reviews, interviews and such from my perspective. Who am I you ask? I'm DT and if you see it on here, I like it, have it, want it, need it, lust it or simply can't afford it. How about you take a gander at my lil part of the massive web universe and if you see something that appeals to you, share it with your friends.
This entry was posted in Music, Video and tagged , , , . Bookmark the permalink.

One Response to Alex Claire’s Video For ‘Too Close’ – Yes It Is The Music From The Internet Explorer Commercial

  1. Pingback: 12 Pop/Alternative Songs That You Have To Listen | englishlisticles

Tell us what YOU think...

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s