The show takes you behind the scenes at some of the coolest brands and talks with world-class thought leaders and entrepreneurs so you can get an inside look at how they do it.
A while back author Seth Godin told Bryan something really important that has stuck with him. He said, “Initiative is key. The thing about initiative is–that no one gives it to you. You have to take it.”
Not one to rest on his laurels, Bryan did exactly what Seth said and hasn’t looked back since.
In the past 2 years he has made 40 full-length episodes (or 3 seasons worth of shows) shot in HD, which he also edited down into smaller bite size pieces for the web. You can watch them all for free here: (http://BehindtheBrand.tv).
The show has been picked up and airs online in places like Mashable.com, Entrepreneur Magazine online and Huffpo— so this project is about being able to raise enough support to start season 4 with all-new shows.
Bryan would also like to make the show available to watch in more places. So with your help he can prove to big broadcasters this is a show that’s worth airing. But more importantly, that anyone with a show worth making, even if you’re not J.J. Abrams, can start a project on Indigogo and do stuff that matters.
Behind the Brand has never been about making a ton of money for Bryan, he has always seen it as a gift. It’s taken a lot of blood, sweat and tears to make it and everyone on the crew has had to sacrifice something to make this show possible. Bryan looks forward, with your help, to bringing you an all-new season 4 of Behind the Brand.
As with all Indigogo projects there are different tiers of sponsorship. With each tier comes perks. The bigger the contribution, the bigger the perk! Head over to Bryan’s project HERE and see if you can help him make Season 4 a reality.