If you are like me, you are asking, “What is La Haine?” I hadn’t heard of it until I received the press release from Famp Art but after reading about it and seeing Godmachine’s print, I’m definitely going to check it out.
Today, Famp Art is releasing Godmachine’s print for this socially relevant film. Here is the official word about the print and the project.
With an interesting year ahead, FAMP Art is going through an evolution we didn’t see coming and we’re really excited about it. We wanted to start 2015 off with a small, yet highly relevant print as we worked our way up to a mainstream title and other fun projects.
Mathieu Kassovitz’s 1995 crime drama, La Haine, is one of the most highly regarded French films of the past 20 years and with all the political unrest that exists here in the States and France, it felt fitting to release a print for this now rather than wait.
If you haven’t seen the film, La Haine depicts the lives of few young inner-city Frenchmen after their friend is unjustifiably beaten by the police. A riot ensues and one of the guys finds a cop’s gun, ultimately deciding that if his friend dies, he’s going to kill a cop with it.
As you can see, it’s very relevant and something we felt made sense to release at this point in time. For this print, we teamed up with Le Pacte and popular Welsh artist Godmachine to create a gritty and anarchic poster that reflects the style and passion that the film exudes.
Fun fact: It just so happens that this is one of Godmachine’s all-time favorite films so we were thrilled at the idea of working with him on it.
The print will go on sale February 25th at 1pm EST on the FAMP Art website. It measures 18”x24”, will have a run of 50 prints and will cost $45. This print ships worldwide.
