First there was the Star Wars celebration on May The 4th and then we got the Back To The Future celebration on October 26th. Well, on April 26th, 2016, 20th Century Fox will launch a celebration of their own for the sci-fi “Alien” franchise. They have a ton of stuff planned and one of our personal favorites is what they have on tap with Reebok. Here’s the official announcement.
Twentieth Century Fox Consumer Products has announced an out-of-this-world global celebration of the ALIEN franchise culminating with a special 24 hour, fan-focused social media event on April 26th – a nod to LV-426, the planet from the iconic ALIEN films. ALIEN DAY (#AlienDay426) to encompass a wide range of executions including nationwide screenings, never-before-seen consumer product activations and the kickoff of the ALIEN: Ultimate Trivia Challenge, allowing fans to test their ALIEN knowledge – with the chance to win memorable prizes every 42.6 minutes on Twitter.
Fox Consumer Products has teamed with an impressive portfolio of licensing partners; showcasing everything from unique apparel to exclusive comic books to high-end collectables. One of the most-requested licensed products, the Reebok Alien Stomper worn by Sigourney Weaver as Ellen Ripley, as well as the mid tops worn by Lance Henrikson as the Android Bishop, are being released by Reebok in limited edition to mark ALIEN DAY. The iconic movie sneakers will be available beginning April 26th at Reebok.com and select Reebok stores worldwide.
Get ready to grab’em whilst you can because we are pretty sure that these won’t last long. CLICK HERE on April 26th for pricing and availability from Reebok’s official website.